By Frederik Vincx This post can be found here
For now and the foreseeable future, the answer is no, PR will remain a human-powered industry. Robots won’t automate PR pros out of a job, but they can help us automate repetitive tasks, freeing up time to focus on the fun parts of PR: creativity and strategy.
Here are 10 boring PR tasks we’re more than happy to hand over to robots, and the tools you’ll need to automate them:
1. Tracking who responds to your emails
If you send a lot of pitch emails, tracking them manually gets tricky in a hurry. How do you know whether people who don’t reply are reading your emails or ignoring them?
A Gmail add-on that was originally designed for sales professionals,
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