You’ve got some great posts that you believe deserve more than the attention of your closest family and friends. Yet, no matter how many times you publish you do not seem to be reaching anyone outside of your network. Below are eleven ways that you can stand out from the crowd!
Be yourself, even if it’s a company blog. People want authenticity.
Promote and distribute your posts on other social media platforms such as Facebook, Twitter, Google+, Pinterest and LinkedIn.
Interview a successful client for a video blog post. This is a powerful way to provide authentic evidence of you and your client’s authority and credibility.
Comment on other blogs and news articles to show your thinking/expertise, but also link people back to your blog.
Provide sharing buttons. (Help others share your content online)
Comment on industry trends, where they’re going, and emerging trends.
Enlist your colleagues to write about topics in your industry they are passionate about.
Write in bite-size chunks, and use bullet points so readers can quickly and easily consume.
Install the search engine optimization (SEO) “All-in-One” pack on your WordPress blog.
While these are only a slice of the things you can do to improve your traffic, we believe if you put all of these in action for a period of a month you will attract new readers to your blog.
What are some other ways that you have driven traffic to your blog? Leave comments below
Socially Ahead, a strategic communications agency specializing in the creation of social /digital media strategies, online communications, training and web content production based in Washington, DC. Socially Ahead focuses on helping brands and individuals navigate social media and online space to build better connections.